News Archives - Myers Motor Merchandise

What Makes A Good Logo?

Logos are intended to inspire brand loyalty in customers and to imply superiority above competing brands. Forming one aspect of a company’s brand identity, they are typically designed in keeping with specific brand guidelines. This relates to a certain colour scheme,...

The Benefits of Custom Made Keyrings for Car Dealers

Keyrings (or “keychains”, as they are sometimes known) were developed by Samuel Harrison in the 19th Century – but it wasn’t until the 1950s that they started to be used for promotional purposes. As the humble keyring shows, sometimes it’s the simplest ideas...

Branded Merchandise: What is it & why is it important?

Branded merchandise refers to any product or item with a branded logo on it. Branded items might be embroidered, stamped, printed or engraved – but overall their purpose is the same: to promote or advertise a company in order to generate awareness of the brand...

10 Reasons Why Custom Keyrings are Great for Promoting Your Brand

Custom keyrings have been used as promotional items for many years. The first instance of this was during the 1950s and 1960s, when improvements in plastic manufacturing techniques made it possible for businesses to put their names on promotional keyfobs for less than...

Why Branding Is Important

By definition, branding is about creating an image or name for a product or service that helps people to identify it in the marketplace: the unique “stamp” on your company that represents your mission aims and values in a personalised, engaging way. Taken from the...

Why A Logo Is Important

Establishing a unique brand identity is about what kind of image you would like to evoke, starting with an original and memorable logo. To find out why logo important and how to create one that best represents your business, let’s rev things up with some inspiration...